vitiCULTURED is passionate about the fast-growing, ever-changing world of Virginia wine. Our goal is to champion the success of local wineries and vineyards and strengthen the level of knowledge within the industry.
Our organization is committed to connecting industry professionals and wine enthusiasts through educational and social events.
Meet the team
With a decade of experience in global business operations and program management at a top media and technology company, Sarah welcomes the weekend escape at a local winery. For almost two years you've been able to find her behind the bar sharing her love of Virginia wine to locals and visitors alike.
After 5 years in the federal IT industry, with a focus on military, security and information contracts; Alex took a full-time position as the Club Sales Director at a northern Virginia winery. After spending a year and half as a part-time Wine Educator, and a year of hosting vitiCULTURED events, she found that the Virginia wine industry was where her heart lay. The sacrifice of weekends has been a small price to pay for the opportunity to share her passion for Virginia wine with the world.
Barbara has 18 years of management experience in the hospitality industry specializing in product marketing and branding, strategic sales and marketing planning and project management.
During this period she has spent time in the Virginia Wine Industry as a wholesale wine manager, special events manager and wine educator.
Barbara is passionate for local music, food, art and of course...Virginia Wine and dedicates her weekends to pouring wine at one of Virginia's finest wineries.